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Comcast To Connect Linear And Non-Linear Video Distribution

Comcast To Connect Linear And Non-Linear Video Distribution

"Let’s say you've got an agency who's just created a 30-second ad for a brand. We will execute and send that in real time to all the numerous broadcasters on that media plan. That can now be done though the linear TV side as well as the nonlinear TV side, which has...

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Food52 Joins the OTT Wave with Xumo Cooking Channel

Food52 Joins the OTT Wave with Xumo Cooking Channel

“We want to be in OTT; we know the potential growth that OTT can give us,” Harris said. “Users are spending a lot of time on streaming devices and platforms. TV is our next frontier and the next logical step in the evolution of our brand — which is already on multiple...

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Streaming Video Takes Over Hollywood

Streaming Video Takes Over Hollywood

"For legacy media, it is a seller’s market, and streaming services increasingly are the buyers. In many ways what is happening is a physical manifestation of the overall video marketplace. The biggest houses are still owned by legacy media, but the streaming and...

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Digital Gaming Market Size to Reach $323.91 Bn by 2023

Digital Gaming Market Size to Reach $323.91 Bn by 2023

According to this Gaming Market Research, the digital games market is expected to have a significant growth at a CAGR of 18.98% (2018-2023) leading to a global digital gaming market size of USD 323.91 Bn by 2023. Mobile gaming has developed at a staggeringly high rate...

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Live TV Streamers Count On Big Events To Prompt Sampling

Live TV Streamers Count On Big Events To Prompt Sampling

"Getting customers to stick around is another matter. Lots of people sign up for such so-called virtual pay TV services for narrow and specific reasons. Greeson presents another survey that says almost a quarter of them indicated they may quit in the next six months....

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Feeding a Consumer Obsession with Online Video

Feeding a Consumer Obsession with Online Video

"With a relentlessly growing volume of content coming over the top, especially to mobile devices, content owners and distributors are going to have to also adapt to new ways of processing content, from its initial conception all the way through production and...

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